The LSA Webinar Series is an on-going educational resource for the local marketing industry. These webinars are free to attend and are held regularly to help industry professionals sharpen their skills and learn about the latest developments in the local space.

Upcoming Webinars

  • Wednesday, March 28, 2018

    A Real-Life Time Machine: How Location Data Predicts Retail Closures, Trends & Opportunities

    Time:  2:00 PM - 3:00 PM ET

    Presenter:  inMarket

    Last year saw the largest number of retail closures in history; 2018 may eclipse it. From Toys 'R' Us to Nine West, these failures can be predicted using location data. But this same data can also be used to predict positive trends and opportunities for marketers and brands to engage with consumers.

    During this webinar, inMarket will demystify and explain how location data and related strategies can help you understand consumer behavior and preferences to win their hearts, minds and wallets in the Amazon age. You’ll also get access to exclusive reports on consumer trends for 2018.

    What You'll Learn

    • How location data reveals previously invisible consumer behavior patterns
    • How to spot critical trends: demographic, psychographic and macro-economic
    • How to evaluate location data sources and create actionable strategies

Request a Webinar Slot

In order to be considered for a webinar, please fill out the form below.